Lilco’s Journey PART 5: A Journey of Purpose and Sustainability

Lilco’s Journey PART 5: A Journey of Purpose and Sustainability


In my fifth year of working in the pet fashion industry, life took me on a journey to the USA for personal reasons. It was a tough decision, but I knew I had to slow down and take a break from the fast-paced world of pet fashion. I had become so consumed by my work that I had neglected other areas of my life, and as a psychologist, I knew the importance of reconnecting with myself and my purpose.

During my hiatus, I spent a lot of time reflecting on what truly mattered to me. I questioned whether my business aligned with my values and goals. At times, the world of pet industry and fast fashion left me feeling lost and disconnected. But after some soul-searching, I found renewed purpose in my work. I realized that success was more than just hitting targets and achieving goals. It was about making a positive impact on people, animals, and the environment.

With this newfound clarity, I set out to create a business that empowered others. I formed a team and opened my own workshop, where we offer simple, timeless, and durable pet outfits that stand the test of time. We're proud to embrace the principles of slow fashion, which means that when you buy a product from us, you're making a meaningful contribution to the lives of real women in other countries who are trying to make ends meet.

For me, it's not about the latest trend or the next big thing. It's about making a real difference in the world, one small step at a time. Our pets are not just our toys to be dressed up for fun, but cherished members of our families. That's why we strive to offer products that are not only beautiful but also practical, built to last, and designed to enhance the bond between you and your furry companion.

If our mission puts a smile on your face, then we know we've achieved another one of our goals. Thank you for supporting our vision and for making a positive impact in the world, one pet product at a time.